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Investing in the arts and transitioning with the times, adidas goes all in with creators of various backgrounds in their odd, artsy and unique “Original is Never Finished” spot.
Starring the likes of Playboi Carti, 21 Savage, Kendall Jenner, Young Thug and James Harden, the left leaning campaign places creativity far over sport for their lifestyle line, cross-cutting Da Vinci inspired poses and visuals with looks at old models like the Superstar and new vibes like the Crazy 8 ADV.
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