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adidas ZX Flux “Friends and Family”
Jon Wexler: “We only made 300 of Active to create some buzz around the project prior to launch with our friends of the brand. From the moment we handed out our first pair, we could tell from the response that this shoe was going to be massive. ZX Flux literally light the way people talked about and perceived the brand. Although the print versions of the shoe were much more kids for us, my personal favorite is still the purple Friends and Family ZX Flux because it works seamlessly with pretty much everything I own. Super wearable.”
