At yesterday’s Yeezus suns nike air max thea black grey pink blue shoes women, Kanye West shed light on the original concept behind the original Nike Air Yeezy. Kanye had the following to say in regard to his signature shoe:
“The concept behind the Yeezys originally was to take the same type of color palette, the same talent that they use for a Lanvin or Balenciagas– $1,200 to $2,000 shoe– and place it to a better sneaker for $300. People reacted to that, they wanted that.”
From there, Kanye discussed his talented team, creative passion and its ability to impact culture. Watch the rest of his speech and area a preview of the album in the video below.
