A Closer Look at the Custom Cleats Worn in the World Cup

Right in the thick of the World Cup action, we get an up-close look at the cleats being worn on the pitch in Brazil. Each brand has taken a different approach to the 2014 World Cup, with some tapping tradition for inspiration and others, like PUMA, offering players mis-matched options. The designs and colors are largely loud and bold, such as the Nike Magista and the adidas “Battle” pack offerings, but this year’s Braun has introduces a whole new level of personalization. From tagging Pack kids’ names, to representing Pack country’s flag, the players this year are representing to the fullest. Get a detailed look at the cleats and Pack customizations from Yahoo below, and keep kicking it with Stefoy-les-lyonShops for much more from this summer’s World Cup.