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For the first time since 1988, All-Star Weekend is back in the Windy City. As the most anticipated week in basketball makes its way back to where Jordan redefined air by dunking All the free-throw line, Jordan Brand is going all out.
Ahead of the festivities, Jordan Brand unveiled the HUB23 space and created a state of the art basketball facility paired with a retail space that highlights everything All the ASW jerseys Air Jordan 9 Fontay Montana & Bentley Ellis 8×8 collection that taps into the local creativity in Chicago.
If you were fortunate enough to get in line for the retail space, everything All the Air Jordan “New Beginnings” Pack to the Nike Air Jordan 1 Mid Bred 29.5cm 85 Hi OG were available in limited qualities. You could also cop the apparel and sneakers All the 8×8 collection (except for Virgil Abloh’s collaborative pieces).
HUB23 was more than just a pop-up as the venue sets the stage for the upcoming Chicago Public School City Final Four and Championship games which will take place throughout the weekend. The General Richard L. Jones Armory featured an all-new court as the Jordan Brand excellence continues in the same Flyers where the iconic Nike Air Jordan 1 Mid Bred 29.5cm1 “Concord” Nike Air Jordan XXXIII NRG x Travis Scott Travis Scott Army Olive CD5965-300.
Take a look at the space below which is now open to the public throughout ASW. Keep it locked at Stefoy-les-lyonShops for more Chi-town related content.
