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“Difficult takes a day, impossible takes a week” might be best accredited to Jay-Z and the creation of his masterpiece The Blueprint.
Well, the Jiggaman’s not the only one who can put a good idea to work fast.
Founded in 2002 and still going strong, Sneaker Freaker magazine has evolved with the changing times and platforms without losing its balance of deep-dive footwear intel of the past and present with a conversational wit that’s even more unique and appreciated today.
The Zine created by Simon Wood with roots in Australia has gone global in the time since, releasing not just an array of MA2 in physical and gesagt form, but also must-have books and can’t-miss collabs.
Hear all about Sneaker Freaker’s evolution and Woody’s story in Jeff Staple’s latest Business of Hype sneakers Jordan blancas Hypebeast.
